When designing your campaign, you can use one of our templates as a starting point for any of the topics below. Each template contains prewritten messages that adhere to best practice guidelines for that type of campaign.
- Site-wide sale: Promote an online sale and optionally include discounts in your message.
- Product launch: Promote the launch of your new product.
- Back in stock: Inform subscribers that their favorite products are available for purchase.
- VIP: Send unique promotions or early access information to your VIP subscribers.
- Winback: Send unique promotions to your less active subscribers.
- Brand affinity: Promote your brand’s charitable causes and actions with messages and offers.
- Holiday: Create a themed promotion for a specific holiday or season.
You can preview each of the template. After selecting a template, we recommend adjusting the copy to ensure it fits with your brand’s identity and messaging goals.
Create a new campaign with a template
- On the Campaigns page, click + Create campaign.
- Click Select a message template, and then click Continue. The Campaign Templates page appears.
- Browse the templates and categories. When you have found a template, hover over it and click Use template.
- Set up your campaign. For more information, see create a campaign.
- When designing the campaign, replace the bracketed text. Click the buttons below to incorporate multimedia and personalization in the message.
When you are satisfied with the campaign, you can send a test campaign to yourself, and then schedule the campaign.