Manage Recharge segments

Create Recharge segments based on Recharge attributes and events.

Before you begin

• This guide assumes that you've already set up the Attentive and Recharge integration. If you haven't, see the Recharge setup guide first.
• Ensure that you have subscribers correctly identified as Recharge users. See Set up transactional messages for Recharge for more about how Attentive and Recharge work together.
• Recharge purchases are not captured by Attentive ‘Purchase’ events or Shopify’s ‘Order Confirmed’ events.

Create a dynamic segment with Recharge

1. Go to Segments.
2. Click Create segment.
3. Next to Dynamic segment, click Create.
4. In the Choose condition dropdown, add either a subscriber’s characteristics or a subscriber’s activity as a condition. Scroll down to the Recharge section of the dropdown menu to see all your options.
5. Customize your Recharge segment. When you're finished, click Create. See Create a dynamic segment for more information about building segments.

Leverage Recharge attributes and events

The Recharge attributes and events listed below are eligible for segmentation.

Attributes

• Number of active subscriptions
• Date a subscription was activated
• Date of next charge
• Date a subscription was canceled
• Number of churned subscriptions
• Churned subscription reason
• Subscribed product attributes
  • Product name
  • Product category
  • Product collection
  • Product brand
  • Product tags
  • Product price
  • Product cancellation

Events

The following events are only available for specific subscriptions (see Recharge documentation for more information). 

• Subscription payment: When a charge is successfully processed automatically via the UI and/or recurring charge.
• Subscription order processed: When an order's status changes from Queued to Success, showing it has successfully processed.

To create a segment of everyone who made a ‘purchase’ that includes recurring Recharge subscriptions, create the following segment:

Use these attributes to create highly customized segments for use in future journeys or communications. Note that these segments will only include subscribers who have active marketing subscriptions for SMS. See Set up transactional messages for Recharge for more information.