(7/8) Understanding your performance

As you start sending with Attentive, don’t forget to keep track of your metrics. Learn how to use your dashboard to understand your messaging performance, spot key trends, and optimize your strategy.

Explore your dashboard

Understanding revenue

Your dashboard includes revenue tiles, which show you the total revenue across all message types, campaigns, and journeys.

Understanding revenue reporting

Revenue Reporting

Understanding spend

You’ll also see tiles for billable spend, which show costs for messages sent through Attentive, including carrier fees, outgoing, and received messages. Please note that these billable spend figures are preliminary and may differ from your monthly invoice.

Understanding spend reporting

Spend Report

Generate, view & export reports

Looking for comprehensive insights into your performance data? Check out your reports library, where you can view and customize reports on your programs, subscribers, revenue, cost, campaigns, and journeys with detailed data.

Learn how

Generate, View & Export Reports

Other resources to help you get started

Attentive Blog

The latest marketing tips, strategies, trends, and insights from industry experts. Go to blog

Texts We Love

Check out the Texts We Love gallery for real SMS examples to inspire your next campaign! Go to Texts We Love

Marketing calendar

Unlock top-performing, seasonal campaign ideas for every key date, all year long. View marketing calendar

Articles in this section

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