Okendo - Quizzes

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By integrating Attentive with Okendo Quizzes, you can leverage quiz data to create targeted audience segments and send personalized product recommendations. This integration allows you to enhance your marketing strategies by using customer preferences and behaviors captured through quizzes.

Prerequisites

Ensure that the Attentive integration is enabled in your Okendo app, and subscribers are marketing subscribers in the Attentive platform. For setup instructions, see Integrating Attentive with Okendo.

Create segments using Okendo Quizzes data

Attentive allows you to create targeted audience segments based on quiz data. You can define segments based on:

  • Quiz names
  • Specific question responses (excluding multi-select questions)
  • Recommended product IDs

Make sure that subscribers who completed the quiz are already subscribed to your marketing communications through Attentive.

For step-by-step instructions, see Creating Segments in Attentive with Okendo Quiz Data.

Send quiz recommendations using Attentive

With Attentive, you can send personalized product recommendations based on quiz responses. This feature allows you to:

  • Create journeys triggered by quiz submissions
  • Display recommended products using a dynamic product list
  • Include quiz questions and answers in your emails using customizable variables
  • send a recommendation email to showcase recommended products, including images, names, and links. You can also add links to quiz results pages, allowing customers to view their personalized recommendations online.

For detailed setup instructions, see Sending Quiz Recommendations using Attentive.

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