June messaging strategies

Check out the ideas and opportunities below to help drive more revenue for your business in June!

Graduation

  • Congratulate the graduate in your customer’s life with a special promotion
  • Use texted-a-keyword journeys to send gift guides and product recommendations
  • Recommend products that can be personalized
Example graduation message with image. Example graduation message with image.

Father’s Day

  • Use campaigns with Campaign Composer to send timely reminders (e.g., 2 weeks away, 5 days away) along with a gift guide to create a sense of urgency to shop.
  • The day before Father's Day messaging starts, send a conversational campaign that provides customers the opportunity to reply “PAUSE” and elect not to receive Father’s Day content.
  • Incentivize purchases by reminding your customers to give back to the father figures in their lives.
Example Father's Day message with image. Example Father's Day message with image.

Juneteenth

  • Juneteenth is an opportunity to celebrate the Black community. On this day, inform your customers about your brand initiatives to give back.
  • Promote a new collection dedicated to Black pride and encourage your customers to show their support.
  • Share content or promotions your brand has created to celebrate Juneteenth.
Example Juneteenth message with offer link. Example Juneteenth message.

Summer Solstice

  • Kick off the summer by sharing a special promotion with your most engaged and active customers.
  • Promote new arrivals or product launches that help your customers prepare for the summer and seasonal activities (e.g., pool/beach visit).
  • Use A/B test pick-a-winner functionality to test out the performance of MMS or SMS and optimize in real time.
Example Summer Solstice message with image and offer link. Example Summer Solstice message with image and offer link.

Pride Month

  • Celebrate Pride Month by spotlighting members of the LGBTQ+ community at your brand.
  • Create a fun, engaging experience with your customers using our conversational Two-Way journeys (e.g., ask how they show their pride).
Example Pride message with offer link. Example Pride message with emoji and offer code.

Check out our full marketing blog for more inspiration when it comes to sending messages in June.

Calendar of key holidays and marketing opportunities in June.

Resources

Texts We Love

2023 Text Messaging Calendar

Attentive Marketing Blog

Blog: Conversational Strategies to Add to Your SMS Marketing

Guide to Attentive’s Campaign Composer

Guide to Journeys

Guide to Two-Way Journeys™

Guide to Campaign Message Sending

Guide to Campaign Copywriting Best Practices

Best Practice Guide for High ROI Segments

Articles in this section

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