Grow your text marketing list and your email list at the same time using Attentive’s best-in-class sign-up forms. Customers can opt in to both email and text marketing in the same sign-up flow. Our integration ensures that emails automatically sync to Bluecore so that you can start sending marketing emails immediately. This integration also helps you keep your contact data and opt-in status up-to-date.

Postback data

Through this integration, Attentive shares the following data with Bluecore:

  • Email and distinct_id
  • phone
  • sourcecode = Attentive
  • custom fields

The following additional fields are only available if Attentive turns them on for you. Contact your CSM to set this up:

  • not_partner = true
  • subscriber = <subscriber status>


Ensure that you meet the following requirements in order to set up this integration:

  • You must have a Bluecore account

Collect Bluecore information and send to Attentive

  1. Contact your Bluecore account representative and ask for the following information for your account:
    • API Key
    • Partner Name
    • Company Token (only required if you want to use the following):
      • Use Track API (optional)—When enabled (by default), this sends a postback to Bluecore’s Track endpoint to indicate that a user is double opted-in.
      • Event Name for Track API (optional)—The name for events that Attentive sends to Bluecore. By default, Attentive uses customer_patch as the name for events.
  2. Next, log in to your Bluecore account and go to the Campaigns page. Locate the campaign that you want to add the list of contacts to and save the following information:
    • Campaign ID
  3. Provide all the information you've collected above to your Attentive CSM or White Glove team (


We’re here to help! Contact our White Glove team ( to ask about the Attentive + Bluecore integration.

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