Sailthru

Grow your text marketing list and your email list at the same time using Attentive’s best-in-class sign-up forms. Customers can opt in to both email and text marketing in the same sign-up flow. Our integration ensures that emails automatically sync to Sailthru so that you can start sending marketing emails immediately. This integration also helps you keep your contact data and opt-in status up-to-date.

Postback data

Through this integration, Attentive can share the following data with Sailthru:

• email
• phone
• subscriber coupons
• subscriber tags
• creative id
• source = Attentive
• geolocation
  • city
  • state_region
  • zip_code
  • mobile_timezone
  • country
• custom fields

You can optionally configure some of the data shared with Sailthru. See Configure optional settings below for more information.

Prerequisites

You must have a Sailthru account in order to set up this integration.

Step 1. Collect Sailthru information

Log in to your Sailthru account and collect the following information:

• API Key and Secret: Go to the API & Postbacks page.
  
  
  Note: Ensure that the API Key has Read and Write permissions.
• List name: The name of the list that you created in Sailthru to import the Attentive contacts. See Managing Lists Overview in Sailthru’s documentation for more information.

After you collect the information from Sailthru, you can log in to Attentive to complete the integration.

Step 2. Set up the integration in Attentive

Complete the following procedure to set up the integration in Attentive:

1. Go to the integrations setup page and select Sailthru.
2. Enter the following details that you previously collected in Step 1:
   • API Key
   • Secret
   • List Name (this name is case sensitive)
3. Click Set up integration.

Your Sailthru account is now connected to Attentive.

Configure optional settings

Sign-up unit source management

This setting allows you to change the value of the source property sent to Sailthru. The default value is attentive.

To change the value of the source property

1. Go to the Settings tab for the Sailthru integration in the Attentive Marketplace.
2. Under Optional settings, click Sign-up unit source management.
3. Click + Add new.
4. Enter a value in the field under the Source column (e.g, attentive_bfcm).
5. Click the three dots in the Sign-up unit column, then click Edit. The Choose sign-up units window appears.
6. Check the box for each Attentive sign-up unit you want to associate with the new Source value.
7. Click Add sign-up unit. The Choose sign-up units window closes.
8. Click Save changes.

Now, when subscribers sign up through one of the associated sign-up units, your chosen Source value will be passed to Sailthru.

Sync additional data to Sailthru

This setting allows you to send values for coupon/offer codes and phone numbers in Attentive to Sailthru.

To send additional Attentive subscriber data to Sailthru:

1. Go to the Settings tab for the Sailthru integration in the Attentive Marketplace.
2. Under Optional settings, click Sync additional data to Sailthru.
3. Check Coupon to send coupon/offer codes.
   
   
   Note: If you want to send phone numbers, contact your CSM or Support here.
4. Click Save changes.

Now, when subscribers sign up through an Attentive sign-up unit, Attentive sends this additional data to Sailthru along with the default attribute data and any custom attribute data.

Questions?

We’re here to help! Contact our Support team here to ask about the Attentive + Sailthru integration.