You can configure offers to motivate subscribers to sign up for messaging, complete a purchase, or remain engaged with your company. You can add offers to sign-up units, journeys, and campaigns.
From the Offers tab, you can create new discounts and manage existing ones. After you’ve created at least one offer, this page displays the following information for each one:
- Date created
- Date last updated
- Remaining number of discount codes out of the total
- Status
After you apply a discount code to a sign-up unit, the offer details reflect that information as well.
Shopify offers
If you integrate with Shopify, you can directly sync your discount codes and replenish them as necessary. After you sync a unique discount code, the External ID appears in the URL. Then, you can dynamically replenish the Shopify codes when they run out. Shopify offers also appear on the Offers page.

Resources
To get started with offers, check out the resources below:
Create and manage offers
- Create offers
- Manage offers
- Add an offer to a welcome journey
- Add an offer reminder to your welcome journey